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Porsche Products

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About Porsche

The Porsche Design Group [Porsche Lizenz- und Handelsgesellschaft GmbH & Co. KG], has its headquarters in Bietigheim-Bissingen, and is a majority-owned subsidiary of Porsche AG in Stuttgart. The company owns Porsche Design Studio in Zell am See, Austria and organizes its activities on its Porsche Design and Porsche Design Driver's Selection divisions. It is known worldwide as one of the leading luxury brands in the state-of-the-art men’s accessories.

Porsche Design was founded in Stuttgart, Germany in 1972 by Professor Ferdinand Alexander Porsche, grandson of the Porsche founder and designer of the Porsche 911. The company was moved to Zell am See, Austria, in 1974. Prior to establishment of the brand, Porsche Selection brand existed and manufactured accessories for sports cars by Porsche. Luggage series, purses, T-shirts, calendars, model cars, and buttons – even tie pins and cufflinks – specially designed and developed were being offered in the “Porsche Boutique” from the 1950s.



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