Bvlgari

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About Bvlgari

Bulgari is an Italian jeweler and luxury brand founded by a greek, Sotirio Voulgaris (Sotirio) in 1884. Sotirio was a jeweler in Paramythia, where he opened his first store. Slowly the company spread its branches around Italy and became one of the most exclusive jewellery brand. Bulgari in the early 1990s began to diversify its product portfolio and introduced several other products including leather goods like handbags, fragrances and accessories. It also invested in hotels and resorts. It began expanding to foreign shored in 1970s.

In the 1992, Bulgari started the Bulgari perfume line by launching its first scent, Eau Parfumée au Thé Vert. Soon ten other new fragrances were launched which all became quite successful. In a year or so, Bulgari founded Bulgari Parfums in Neuchâtel, Switzerland to take care of creation and production of luxury perfumes. The Bulgari fragrances stand for elegance and refined luxury. In October 2011, Bulgari was acquired by French Luxury house LVMH (Louis Vuitton).

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